By far the most popular search term to bring people to my li'l blog here is "bacardi dragon berry". Back in January, the PLCB added a new product "Bacardi Dragon Berry Strawberry Flav Rum 70 Proof" (#04108, Regular, $16.99) but Google finds little evidence of this product other than listing notes from PA and other control states.
The industrious folks over at bevlog found this product intriguing as well, and today they posted the TTB label application. It's Bacardi rum flavored with "strawberry infused with dragonfruit". Never heard of dragonfruit before? Bevlog hadn't either, so click the link to see what they found; it sounds like a new food trend in the making.
The industrious folks over at bevlog found this product intriguing as well, and today they posted the TTB label application. It's Bacardi rum flavored with "strawberry infused with dragonfruit". Never heard of dragonfruit before? Bevlog hadn't either, so click the link to see what they found; it sounds like a new food trend in the making.
Why do you think this term gets so many hits? We are finding the same thing; lots of searches and clicks for this term.
Most of the hits I'm seeing are from the NY/NJ, DC, and LA areas, and about a quarter of them are coming from IP addresses identified as belonging to liquor distributors and retailers. I suspect all of the apparent interest is from businesses doing their usual research on products newly available from their vendors; the only reason we're seeing so many hits is because there seems to be no information on the web about this product beyond your post about the label approval, my post about the new PLCB listing, and a few pages about listings in other control states. Personally I think it's a bit odd that Bacardi is keeping this such a secret, but I'm sure it's all part of their marketing strategy.